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ChatGPT New Feature & Customily Integration
Recently, OpenAI announced the launch of the “Instant Checkout” feature within ChatGPT. Users can now search, select, and pay for Shopify products directly inside ChatGPT without being redirected to third-party platforms. This suggests that AI tools are becoming a major new traffic channel. However, since customized products usually require customers to select personalization options before checkout, integrating such products into Shopify with this feature may present some challenges. I’d like to confirm with you: Does Customily have any integration plan or roadmap for AI tools like ChatGPT as they expand into e-commerce? Should we start researching and preparing for such integration in advance? Looking forward to your thoughts. Thank you! News: ChatGPT Launches “Instant Checkout” to Enable Shopping Within Conversations OpenAI has officially introduced the “Instant Checkout” feature in ChatGPT, allowing users to search for products, place orders, and complete payments directly within conversations—without being redirected to third-party e-commerce platforms. For example, when a user asks for “ceramic housewarming gifts under $100,” ChatGPT generates a product list with images, prices, and purchase links. Users can then select product options, enter payment details, and complete transactions seamlessly through Apple Pay, Google Pay, or Link. Order confirmation and shipping details are also displayed within ChatGPT. Currently, available products come mainly from Shopify merchants, including brands like Glossier and Spanx. At this stage, the feature only supports single-item purchases and is limited to users in the United States. Importantly, product recommendations are based on query relevance and context, without paid ranking. OpenAI will collect fees from merchants via agreements for each completed transaction. Additionally, OpenAI has introduced a “Parental Control” feature, allowing parents to set stricter content filters, disable memory, and limit usage periods for enhanced safety of younger users. The feature is now available on both web and mobile versions of ChatGPT.
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